Introducing NuWave, a range of mood-enhancing alcohol-free beers.
NuWave alcohol-free beers are all about the added upsides. Expertly crafted using a powerful blend of mood-enhancing botanicals and health-supporting biotics, NuWave gives you the buzz and sociability you'd expect from a 'regular' beer.
NuWave is a new range of great-tasting, mood-enhancing, alcohol-free beers. Crafted with decades of brewing expertise, a powerful blend of mood-enhancing botanicals and newly developed postbiotics to support metabolic and tummy health, NuWave's mission is to develop the tastiest alcohol-free beers on the planet and then reintroduce the most desirable attributes associated with regular drinking.
NuWave will launch this summer with two core beers in eye-catching, bold, slimline cans. The Lager is clean, crisp and refreshing, while the Hazy Pale is packed with juicy, hoppy goodness. Both contain less than 59 calories per can and are certified gluten-free and vegan-friendly. Available in sharable six and 12-packs from Amazon, alcohol-free online stores and direct from the NuWave website (RRP £19 and £35).
NuWave is an exciting new start-up. The team have decades of brewing and scientific development experience, created by industry leaders who've grown tired of being told that we can't have it all. Brendan Williams, Co-Founder of NuWave, says,
"The alcohol-free segment may have come a long way already in recent years, but this is just the beginning. With the advances in the science of botanicals and biotics, we can now offer consumers all the upsides of drinking alcohol without the downsides."
NuWave actively targets the GABA receptors in the brain, which are activated after one or two alcoholic drinks, bringing about feelings of chatty, happy relaxation. At the same time, the taste buds are enticed by a beer that is full of flavour. And in a world first, NuWave contains innovative postbiotics to support metabolism and gut health, helping drinkers have happier guts rather than enlarging them.
Got your attention yet? Brendan Williams, Co-Founder of NuWave, adds,
"At NuWave, our mission is to redefine what beer can be for the next generation of drinkers, offering them not just a drink, but a way to enhance their social moments and support their wellbeing.
"Driven by a wave of alternative spirits, RTDs and soft drinks crafted with botanicals, adaptogens and neurotransmitter-targeting compounds, the functional drinks category is growing rapidly all over the world as more drinkers seek healthier
options to support their choice to 'sober socialise'. The fastest adopters of this movement are the Gen Zs, challenging societal norms in plenty of ways, including wearing their 'sober' and 'moderator' badges with pride. This is what NuWave stands for, redefining how you experience social moments, demanding more from life and defying convention.
"NuWave is at the cutting edge of drinks innovation, where benefits take priority, and drinkers don't have to compromise. NuWave has developed a proprietary blend of natural functional adaptogens and postbiotics to take the category to the next level. We're proud to be at the forefront of this exciting movement, crafting beers that taste great and make you feel even better."
With plans already in motion to launch into Europe, the US and alcohol-free hotspots like Australia, NuWave is an upstart with big brand ambition, seeking to establish A Nu way to drink beer and make a positive contribution to the world, one drink at a time.
Tasting great and making you feel great. Mark your diary. You heard it here first. Today is the first day on a new journey, expanding what drinking [beer] can and will be.
To find out more, visit nuwavedrinks.com
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