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Sober is Sexy!

Updated: Feb 11

by Michael Singh, Alcohol Change UK Ambassador

Sober is Sexy 2024 cover

I still look back and laugh at the origin story behind the Sober is Sexy calendar. It started with just Michael Sargood and myself (Michael Singh) talking nonsense about ridiculous ways to raise money for charity. We wanted to challenge the misconception that sober people live very boring and prudish lives, we wanted to raise money, and if I’m being honest, we wanted to have a bit of a laugh doing something silly!

How we ended up with the idea of a raunchy “calendar girls”-style calendar including people in this wonderful sober community, I will never know. But what we didn’t expect was how much it would catch on, and how many people wanted to be a part of it, and wanted to get their hands on one too!

Last year, in record time, we managed to pull together the 2023 Sober is Sexy calendar, which was a huge success, raising £2,151.75 for Alcohol Change UK (ACUK). It was a wild roller coaster; within a month, we’d recruited ten other wonderful volunteer models, we’d got pictures taken, we’d engaged ACUK, and we had them on sale to buy!

It was such a proud moment, and it was a no-brainer to get our kit off once more and do it all again! But this time, we want to make things even bigger than last time.

What makes me smile is how we started with the intention of showcasing how beautiful, amazing and, most importantly, sexy sobriety can be. And I think we nailed it - it came together so well! But more importantly, we can push ourselves out of our comfort zone, get our kits off and have some fun along the way.

For 2024, we are featuring a brand new line-up of incredible and beautiful sober models, including superstars such as Abi Feltham, William Porter and Carmela Rodia! (See the full line-up below.) And after seeing the photos already - you’re all in for a treat!

I am so excited about how the calendar is going to turn out, with each model showcasing not only their beautiful selves but also reflecting their amazing personalities in their calendar pictures.

We are currently putting the finishing touches on the calendar, and we aim to get these available to buy in November, ahead of Christmas, for the perfect stocking filler.

If you are interested in learning more and signing up to be notified when the calendar is released, then you can do so by registering at

Once the calendar is ready to purchase, we will update you on where you can order one! So keep your eyes peeled on our stories.

Thank you all so much for your continued love and support, and I cannot wait for you all to see our naked bodies!

The lineup:


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